1Description
This book offers a unique blend of theoretical insights, case studies, and practical applications across multiple disciplines—business, culture, ethics, and technology. It bridges academic rigor with real-world relevance, making it a comprehensive resource for both scholars and practitioners. Its multidisciplinary approach ensures accessibility to diverse audiences while highlighting the transformative impact of AI and digital technologies on society.
2Unique edge
Covers both technical applications (heritage documentation, consumer AI, system integration) and human dimensions (ethics, CSR, conflict management).
➢ Presents interdisciplinary perspectives combining business, culture, and technology.
➢ Includes case-based insights (e.g., Jaipur heritage documentation, corporate ethics in AI).
➢ Focuses on emerging trends and future scenarios, bridging research, practice, and policymaking.
3Tentative Table of Contents
Introduction: AI and Digital Innovation in Society Overview of AI’s growing influence across industries, culture, and human behavior.
1. Integrating ChatGPT into System Applications and Services Practical perspectives on embedding conversational AI into organizational systems.
2. Use of Digital Technologies in Heritage Documentation: A Case Study of Jaipur, India How AI and digital tools preserve culture and heritage through innovative documentation.
3. Academics and Researchers Bridging Ethics in Business, AI, and Corporate Social Responsibility Addressing the intersection of technology, ethics, and CSR in academic and business settings.
4. From Discord to Dialogue: Conflict Management in Remote and Hybrid Teams Exploring AI-driven and human strategies for resolving workplace conflicts in digital environments.
5. The Silent Manipulator: AI’s Unseen Influence on Consumer Choices Investigating AI’s subtle role in shaping consumer decisions and behavior.
6. Future Directions and Challenges in AI and Digital Transformation Critical reflections on opportunities, risks, and sustainable innovation.
4Author
Dr. Anisha Arora